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Listen "Episode 36: We talk social media ROI with Kohen Grogan from Yappy Group "
Episode Synopsis
Welcome back to the go-to ecommerce and marketing podcast for ecommerce businesses looking to grow into the future.
Today's episode is all about Social Media ROI. Today's guest is Kohen Grogan from Yappy Group. Kohen talks to us about the two big ad platforms Google and Facebook and when to use each. Attribution modelling and how to segment different types of potential buyers so you can provide the correct messaging for each segment.
Don't forget to subscribe so you don't miss an episode.
Visit Yappy Group here
For small snippets and content head to;
Facebook-https://www.facebook.com/KeepSpaceFulfilment
LinkedIn-https://www.linkedin.com/company/keep-space-pty-ltd/
Today's episode is all about Social Media ROI. Today's guest is Kohen Grogan from Yappy Group. Kohen talks to us about the two big ad platforms Google and Facebook and when to use each. Attribution modelling and how to segment different types of potential buyers so you can provide the correct messaging for each segment.
Don't forget to subscribe so you don't miss an episode.
Visit Yappy Group here
For small snippets and content head to;
Facebook-https://www.facebook.com/KeepSpaceFulfilment
LinkedIn-https://www.linkedin.com/company/keep-space-pty-ltd/
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