How Bollywood and taxis inspired Zohran Mamdani's campaign style

18/11/2025
How Bollywood and taxis inspired Zohran Mamdani's campaign style

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Episode Synopsis

Zohran Mamdani's campaign is being praised for pushing the boundaries of political branding.  WNYC's Elizabeth Kim reports on how the mayor-elect and his team of grassroots graphic designers about how Bollywood movies, taxi cabs and more inspired Mamdani's distinct imagery.  

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