Jim Collins's Great By Choice (and much of his other works) has helped Ben define and understand leadership for as long as he's been leading. In today's podcast, we're diving into Great By Choice (a favorite of Ben's) to break down how much control we have in our own greatness. Are people who end up great merely lucky? Does our potential for greatness disappear because of our environment? Listen to this podcast to see what Ben thinks of that.  Don't forget to follow along with your own personal With Purpose Planner at the link below.With Purpose Planner: https://shorturl.at/KpYiWJim Collins' work: https://www.jimcollins.com/books.html

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