In this episode, I sit down with Isabella Sanchez Castañeda, an award-winning podcast strategist and producer, to discuss how to craft a powerful podcast strategy that drives growth and monetization. Isabella shares her journey from journalism to podcasting, breaks down the key elements of a successful podcast, and reveals how business owners can use podcasting to amplify their visibility and revenue.How to create a podcast strategy tailored to your goalsThe biggest mistakes podcasters make (and how to avoid them)Why podcasting is the best content format for business ownersHow to repurpose podcast content effectively for social mediaThe power of niching down and speaking directly to your ideal audienceIsabella Sanchez Castañeda’s WebsiteKeywords Everywhere Chrome ExtensionRiverside.fm (Podcast Recording Tool)ChatGPT for Podcast Content RepurposingWebsite: isamediainc.comSubscribe to the podcast for more episodes on content creation and monetization!Enjoyed this episode? Don’t forget to rate and review on your favorite podcast platform!Let me know if you’d like any adjustments! 😊If you’re enjoying the podcast and want to support what I do, you can now buy me a coffee! It’s a simple way to show your love and help keep the episodes coming. Just head over to https://buymeacoffee.com/wisdomhq — every little bit means a lot. Thanks so much for being here!

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