How has Sales changed in 2020?

15/01/2021 17 min

Listen "How has Sales changed in 2020?"

Episode Synopsis

Hello and welcome to the first-ever Salespect podcast. A series of short episodes where Chris and Jake discuss sales, marketing, content, data and lead generation.
In this episode, we scratch the surface into how sales has evolved in 2020 and how this has affected salespeople and their customers. 
We also discuss:

Being digital-first and the rush to become digital
Omni-channel experiences customers expect
How prospecting on LinkedIn has evolved due to the coronavirus pandemic
What brands want from strategic partners now
How data is impacting the decisions brands make when talking to their customers

Jake Harris has been working in new business and account management for 10 years, starting his career selling double-glazing by cold calling to now founding his own content marketing agency working with brands such as Blue Prism Cloud.
Chris Slater is the Head of New Business at XCM and has been working in new business and account management for 10 years in the data marketing industry. 
We hope you enjoy this episode.