Our guest today is America’s Marketing Doctor––Dr. John Tantillo.You’ll see Dr. Tantillo frequently on television offering his expertise on FOX News, Cavuto and the French edition of 60 Minutes. He’s a prolific contributor to journals and periodicals all over the world and the Marketing Editor for Fridge Magazine. He is also the author of “People Buy Brands, Not Companies” and is now doing workshops and seminars to help you–– “Go Brand Yourself.” And that’s what we’re talking about today.Effective leaders must have the ability to attract WILLING followers––and that means people must identify you as leader. Don’t leave this to chance.Most effective leaders are constantly branding themselves––whether they realize it or not. It’s about how you carry yourself, how you look––what you say and most important––how you say it. There seems to be infinite choices for how a leader can brand oneself––but each leader will establish a personal and readily identifiable brand––and it must be a brand people can trust––or you won’t be a leader for long. Your brand is especially important if you are an aspiring leader. Do people recognize you as a leader? Are you actively creating a sincere impression that you are ready for greater opportunities?You can Go Brand Yourself as a Leader––let’s talk to Dr. John Tantillo and find out how…

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