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Listen "Peter Fader - When Customers Don’t Matter - S1E6"
Episode Synopsis
Hear from marketing trailblazer, Peter Fader, Professor of Marketing at The Wharton School of University of Pennsylvania and author of Customer Centricity, share why not all customers deserve the same attention. He will discuss the real meaning of customer centricity and how companies can profit more by focusing on the right customers at the right time to get the right results.
Access the transcript on our blog at https://voicesofcx.com/when-customers-dont-matter-peter-fader/?utm_source=soundcloud&utm_medium=description
Follow Peter Fader
LinkedIn: linkedin.com/in/peterfader/
Customer Experience Ebooks: www.worthix.com/resource-page
Customer Experience Blog: blog.worthix.com
Worthix's Artificial Intelligent CX Survey: www.worthix.com
Follow Guilherme Cerqueira
LinkedIn: linkedin.com/in/guicerqueira/
Twitter: twitter.com/guicerqueira
Follow Mary Drumond
LinkedIn: linkedin.com/in/marydrumond/
Twitter: @drumondmary
Access the transcript on our blog at https://voicesofcx.com/when-customers-dont-matter-peter-fader/?utm_source=soundcloud&utm_medium=description
Follow Peter Fader
LinkedIn: linkedin.com/in/peterfader/
Customer Experience Ebooks: www.worthix.com/resource-page
Customer Experience Blog: blog.worthix.com
Worthix's Artificial Intelligent CX Survey: www.worthix.com
Follow Guilherme Cerqueira
LinkedIn: linkedin.com/in/guicerqueira/
Twitter: twitter.com/guicerqueira
Follow Mary Drumond
LinkedIn: linkedin.com/in/marydrumond/
Twitter: @drumondmary
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