In this episode, Tammy discusses her struggles with video creation and seeks advice on how to overcome them. They explore the importance of video content for business growth, ways to reduce on-camera nerves, and strategies for creating and promoting videos efficiently.
Key Points:
Overcoming fear of the camera: Tammy is encouraged to start by recording private videos to get comfortable, or even using teleprompters or bullet points to guide her. It's important to accept that early videos may not be perfect but will improve over time.
Batch creation and repurposing: Breaking down larger topics into smaller, focused videos can help streamline content creation. Tammy can block out a few hours every few months to record multiple videos, and then repurpose them for different platforms.
Promoting videos: Being authentic and leveraging Tammy's unique personality can help her videos stand out. YouTube is a valuable platform for long-lasting content, and using keyword research tools like Keywords Everywhere or AI like ChatGPT can help optimise video visibility.
Closed captioning and editing: Tammy learns about Descript, a video editing software that automatically transcribes videos and makes it easy to create accurate closed captions. Descript can also change video orientation, making it a versatile tool for content creators.
Live vs. pre-recorded videos: Tammy is reminded that she doesn't have to do live videos if she's uncomfortable. It's important to choose the format that works best for her and her audience.
Action Steps:
Tammy commits to start creating video content by using Descript and making her first video the following afternoon. She plans to incorporate the tips provided in this episode to create engaging and effective videos for her business.
Remember to have fun, stay authentic, and embrace the learning process while creating video content for business growth!
Links
Tammy’s Website: 
Tammy’s Facebook Page: 
Tammy’s Instagram: 
Facebook Page: 
Facebook Group: 
Instagram: 
LinkedIn: 
Website: 
FREE COURSE: 7 Days To Develop Your Confidence On Camera: 
Affiliate Links
Try Descript Here: 

Ver todos los episodios