"You're not hiring staff. You're trying to bring back awareness from the dead", that's the point Julie South makes today.Most vet clinics think they have two options: advertise when hiring, or do nothing when fully staffed. But that "doing nothing" phase is costing you more than you realise — and it's not just the job board fees you see on invoices.When you go dark between hires, four things are quietly draining your budget. Most clinics never add these up. When they do, the number is shocking.There's a third option you didn't know you had. It doesn't require you to always be in recruitment mode, it takes less time than you think, and it stops the expensive start-from-scratch pattern for good.Julie South - Australasia's Culture Storytelling Thought Leader and Hosts - walks you through what's actually costing you, shows you how to calculate your own number, and gives you something to do this week that changes the pattern.LINKS:LinkedinEmailVetClinicJobsStruggling to get results from your job advertisements? If so, then shining online as a good employer is essential to attracting the types of veterinary professionals who're a perfect cultural fit for your clinic. The VetClinicJobs job board is the place to post your next job vacancy - to find out more get in touch with Lizzie at VetClinicJobs

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