Jug Cerović: “The map is the reality; the infrastructure is entirely virtual.”

Very Expensive Maps
18/05/2023 1h 8min Episodio 14

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Episode Synopsis

Madrid architect and mapmaker Jug Cerović discusses the transit cartographer’s ability to shape reality, drawing hundreds of bus lines by hand, mapping first and visiting later, installing guerrilla maps in his hometown of Belgrade, organizing a new map conference, helping Apple create a good public transit layer, and how seeing Istakhri’s 1,100-year-old maps will make one feel like a tyro. See his work at jugcerovic.com

Madrid multimodal transit map
Tokyo metro map
London metro map
Belgrade transit map
Designboom article (which stirred up a lot of business)
Transit Mapping Symposium
DezignTechnic: the Dubai wayfinding company he works with
Middle Constellation book
One Metro World book
Mark Ovenden’s Transit Maps of the World
Richard Archambault
Sasha Trubetskoy
Istakhri
Piri Reis
Padrón Real


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Neil Allen: “Making a map in isolation is never a good idea.” 24/10/2024
Hap Wilson: “If there’s no risk then there’s no adventure, right?” 13/05/2024
Erick Ingraham: “I guess I gravitate towards difficulty.” 30/04/2024
Stephen Walter: “Maps are inherently political if they’re interesting.” 20/02/2024
John Tauranac: “I seldom think macroscopically; I think microscopically.” 26/12/2023
Andrew Middleton: “There’s something poetic about running a map store.” 12/12/2023
Lionel Portier: “What I'm trying to convey with my maps is the pleasure of seeing beautiful things.” 04/12/2023
Isaac Dushku: “A map has to evoke a feeling of adventure or a feeling of home.” 27/11/2023
Sam Usle: “Slowly but surely we’re starting to recover the built environment.” 20/11/2023
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