In a world where agents juggle leads but lack follow-through strategy, Todd Wurth, District Manager at Farmers Insurance, shares how he’s built a scalable, high-conversion process using AgencyZoom. From LA’s metro grind to Wyoming’s one-agent towns, Todd unpacks how consistent marketing, deep community engagement, and automated follow-up drive real growth—no matter the zip code.
Turned “low” close rate into repeatable, high-conversion follow-up strategy
Built 27+ automated pipelines tailored to product and prospect type
Combines email, text, and mail for multi-channel lead nurturing
Triggers life insurance campaigns using birthday data
Tracks ROI by campaign, activity, and individual producer performance

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