Your prospects want to choose services from a coach who understands them and has extensive knowledge in the area in which they need help. So if you are succinct in who you serve and what you do for them, you will both find success.When you pick something to specialize in, your target audience will seek you out because you are addressing what is important to them. Your message will resonate far more than with someone who claims to serve everyone.In this episode, Mark and Jaimie helped Alana and Deborah decide how to choose when feeling inclined to pursue multiple niches or areas of expertise.Listen to discover:Key things to consider when forming a partnership, collective, or collaboration;The importance of identifying your mission and non-negotiables with your team; andWhy choosing your specialization is so important—and does not have to be limiting.Recorded 8/19/20.HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)'Pivot Your Practice' Mini-Course Workshop:https://upscaleyourbusiness.com/5-day-map'90 Days to Clarity & Clients':https://upscaleyourbusiness.com/90-days-to-clarity-clientsRequest your FREE PERSONALIZED MARKETING ASSESSMENT:http://www.upscaleyourbusiness.com/assetsAccess our FREE RESOURCES:http://www.upscaleyourbusiness.com/toolboxRequest our 'CONTENT ON PURPOSE' Template:http://www.upscaleyourbusiness.com/cop-templateSUBSCRIBE to our YouTube Channel:https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2AJOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":https://www.facebook.com/groups/upscalesuccessstrategies/LISTEN TO OUR PODCAST that will help you on your online business journey:http://www.upscaleyourbusiness.com/podcastREGISTER for our LIVE Implementation calls (these are real-life business coaching calls):http://www.upscaleyourbusiness.com/implementationOUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:http://www.upscaleyourcoachingbusiness.com-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-CONNECT WITH US:Jaimie Skultety:https://www.linkedin.com/in/jaimieskultetyMark Kanty:https://www.linkedin.com/in/mark-kanty-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-OUR SITES:Upscale Your Business:http://www.upscaleyourbusiness.comUpscale Your Coaching Business:http://www.upscaleyourcoachingbusiness.comRelease DynamicsJoin our free 5-day M.A.P. Workshop (Monetize, Accelerate, Prosper) and discover how to create meaningful progress and profits in your coaching business. Whether just starting or ready to scale, this workshop offers the momentum and clarity needed to succeed. Register here: https://upscaleyourbusiness.com/5-day-map

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