Roundtable: Snacking on DTC

Unpacking the Digital Shelf
18/05/2020 22 min Episodio 40
Roundtable: Snacking on DTC

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Episode Synopsis

This week, Rob and Peter weigh in on the Pepsico DTC launches of Snacks.com and PantryShop.com. Genius or folly? Plus, how much did those URLs cost?!?

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