People, Process, and KPIs: Using a Competitive Mindset to Win the Digital Shelf, with Rachel Tetreault, Vice President of Sales and Marketing Digital Commerce at EastPoint Sports

Unpacking the Digital Shelf
28/06/2021 26 min Episodio 108
People, Process, and KPIs: Using a Competitive Mindset to Win the Digital Shelf, with Rachel Tetreault, Vice President of Sales and Marketing Digital Commerce at EastPoint Sports

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Episode Synopsis

From P&G, to global confectioner Ferrero, and now to helming digital commerce at PE-owned Eastpoint Sports, Rachel Tetreault brings a competitive mindset and a fierce commitment to continually refining the organization, the processes, and the key KPIs it takes to win. Rachel joined Peter to share her key learnings and best practices from across her adventures in ecommerce.

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