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Listen "Jack Newton: The GTM Story of Clio ($100M+ in ARR)"
Episode Synopsis
In today's episode of Unicorn Builders, we speak with Jack Newton, CEO and Founder of Clio, a legal tech company that's raised $386 million in funding and surpassed $100 million in annual revenue, making Clio our first Centaur interviewed on the show.
Topics Discussed:
The backstory of Clio, and how it helps lawyers run every aspect of their practice from a business perspective
The biggest barrier that Clio faced as a newly-created business, and what Jack and his team did to overcome it
Thought leadership and its role in Jack’s work with Clio, and how Jack approaches marketing when working with SMBs
When to create a category — and when not to
What were the toughest times for Clio, and Jack’s advice to CEOs facing difficulties
Topics Discussed:
The backstory of Clio, and how it helps lawyers run every aspect of their practice from a business perspective
The biggest barrier that Clio faced as a newly-created business, and what Jack and his team did to overcome it
Thought leadership and its role in Jack’s work with Clio, and how Jack approaches marketing when working with SMBs
When to create a category — and when not to
What were the toughest times for Clio, and Jack’s advice to CEOs facing difficulties
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