Everything You Need to Know About Pricing Influencer Collaborations

15/04/2025 43 min Episodio 9
Everything You Need to Know About Pricing Influencer Collaborations

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Episode Synopsis

In this episode of Unfiltered Influence, we’re cutting through the noise around influencer pricing strategies. Forget follower count - this is about knowing your real value. We’re talking engagement, creativity, brand alignment, and all the factors that matter when pricing your brand collaborations.From how to negotiate influencer rates to what you should be charging extra for (yes, including whitelisting and boosting!), we’re breaking it all down. Whether you’re new to the game or levelling up your strategy, you’ll get real talk, actionable advice, and personal stories to help you price your collaborations with confidence.We cover everything from understanding brand goals, asking the right questions about budgets, to calculating the value of your content and knowing exactly when to push for higher fees.Wanting to scale your collaborations and opportunities?PURCHASE OUR ULTIMATE GUIDE TO PITCHING HERETimestamps:(03:03) — Your Value Is More Than Follower Count(08:06) — Brand Goals & Expectations Matter(12:13) — Negotiation & Building Relationships(18:54) — How to Calculate Content Value & ROI(25:41) — Asking the Right Questions About Budget(29:56) — Charging Extra for Boosting & Whitelisting(33:44) — Pricing Breakdown: A Real Example(39:03) — Final Tips for Confident Pricing(39:47) — Wrap-Up & ResourcesCREATOR CLINIC - LEAVE US A VOICENOTE 🎙️https://www.oacmarketing.co.uk/unfilteredinfluenceFollow us on Instagram:Instagram: https://www.instagram.com/unfilteredinfluencepodcast/Find out more about OAC:Website: oacmarketing.co.ukInstagram: www.instagram.com/oacmarketinguk/ and www.instagram.com/oactalentuk/ FREE RESOURCES: https://www.oacmarketing.co.uk/storeConnect with our host:Instagram: https://www.instagram.com/overatcharlies/LinkedIn: https://www.linkedin.com/in/charlie-hobbis/This podcast uses the following third-party services for analysis: Podkite - https://podkite.com/privacy

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