Happy Super Bowl weekend to those who celebrate (which is a LOT of you). Super Bowl LIX is expected to be watched by almost 200m humans (plus a visiting space warrior and Elon Musk). What makes it so popular? Is there anything to learn from its impressive marketing? Politics isn't afraid to borrow a bit of popular culture from time to time... so can we expect to see Kendrick Lamar rapping about democracy at next year's Labour Party Conference... or let's be realistic... Lemar. (American listeners feel free to Google 'Lemar' or 'democracy')Sharing everything he knows about the Super Bowl is legendary American journalist Iron Mike Carlson. He shares why the Super Bowl became the top day in the US sporting calendar, what the players really think about the Half Time Show and pitches a new adults-only version of Ceefax. And THAT'S why this is the greatest podcast on your planet. Go Eagles / Go Chiefs (note to producer - delete one of these on Monday) Hosted on Acast. See acast.com/privacy for more information.

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