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Listen "How Francesca's Identifies a Single View of the Customer"
Episode Synopsis
In episode 190 of Total Retail Talks, Executive Editor Joe Keenan interviews Erik Lautier, chief marketing officer and chief digital officer at Francesca’s, a national fashion and accessories boutique. Listen in as they discuss how Francesca’s identifies a singe view of the customer across many channels, the brand’s partnership with customer data platform AgilOne, and the emerging…
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