I was inspired to write something about I read in a Facebook thread of a group I joined about tradies. It's a question about Google AdWords or Pay-Per-Click advertising. Many of you have heard of this, but I'm sure that not all of you have figured out how to do it. It's okay because you are not supposed to be good at it. You'd do better by learning how to develop your skills to become a better tradesman. 
And I don't recommend you DIY this stuff or else you'll only be wasting your marketing money. But, if you have someone who can do it for you, I'll show you how to apply it to your trades business.

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