Building Internal Support for Legal Marketing Initiatives | Jacob Eidinger

Tip of the Law
15/05/2024 32 min
Building Internal Support for Legal Marketing Initiatives | Jacob Eidinger

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Episode Synopsis

In this episode of the Tip of the Law podcast, host Joe Giovannoli, CEO and founder of 9Sail, sat down with Jacob Eidinger, a seasoned legal marketing professional and the new Marketing and Communications Manager at Outten & Golden LLP, the largest plaintiff-side employment litigation firm in the U.S. Jacob shared a variety of insights from his career, especially on securing internal support for marketing initiatives and the art of storytelling in legal marketing.

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