What does smell have to do with my brand? A LOT! There’s a lot of missed opportunities when it comes to tapping into the five senses of buyers within marketing.As you may already know from previous episodes, I look at marketing from a DIFFERENT perspective. I don’t just blindly watch and follow trends, I learn the psychology behind what’s working. And I always go a bit further into the brain-science behind it. The benefit of this is you will learn how to apply these strategies and establish a brand that STANDS out when tapping into the five senses. Like many large businesses do to keep them top of mind and create a brand experience.This week’s episode of Through The Marketing Lens, we are diving deep into:How our senses influence our emotions and bypass conscious thoughtUsing the five senses to create a memorable brand experience Examples of how to tap into the five senses in your marketingThe impact of using smell in your perceived brand valueLinks: Connect with Katrina on Instagram @katrinaaronson_consulting Book a FREE consultation with Katrina: www.katrinaaronson.com/book Email us at: [email protected] Visit our website: www.katrinaaronson.com

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