ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Thought Sparks with Rita McGrath & Robert Siegel"
Episode Synopsis
All digital, all the time - that's what we hear among the chattering business classes. My guest begs to differ. Instead, Robert E. Siegel points out, the competitors who will triumph combine both "Brains" (digital, smarts) with "Brawn" (operations and execution). Just one or the other won't cut it. Indeed, incumbents have shown that they can win by leveraging traditional strengths even as they bring on new capabilities. This should be fascinating. Come join us!
In God we trust