ZARZA We are Zarza, the prestigious firm behind major projects in information technology.

This Modern Brand

Por: Advertising Week

Certain brands dominate both the markets and the hearts of consumers. This podcast is all about finding out why, one brand at a time.

23 episodios disponibles

Latest episodes of the podcast This Modern Brand

AI, Entertainment, and Everything In Between: La Fin at Camp Cannes 20/06/2025

Croissant S’mores, AI Bands, and Extinct Beasts: Day 4 Dispatch from Camp Cannes 19/06/2025

AI-AI-Oh! CEOs and Walkin’ Jeans. A Day 3 Review at Camp Cannes 18/06/2025

Aggressive Fish, Glitter Bunnies and Climbing the Walls (Literally): Camp Cannes Day Deux 17/06/2025

Jet Lag & Surly Seagulls: A Very BarkleyOKRP Cannes Kickoff 16/06/2025

The Power of Independence: Why Independent Agencies Are Winning 10/04/2025

The Best Super Bowl 59 Commercials 20/02/2025

Athleisure Decoded: Vuori’s blueprint for building a brand that lasts 03/02/2025

From Vendor to Partner: How true collaboration fuels innovation 27/01/2025

AI Unleashed: How tech is elevating creativity without losing the human touch 13/01/2025

Cracking the Code: Harvard’s David Edelman on AI, personalization, and winning consumers’ hearts 01/01/2025

Marketing Mastery: The USAA Success Story 25/09/2024

The Changing Media Landscape: Balancing Resonance and Revenue 11/09/2024

Under the Influence: New Realities in Influencer Marketing 12/06/2024

Every Man Jack: A Clean Brand With a Purposeful Path 23/05/2024

Behind Claire’s Glittery Revival with CMO Kristin Patrick 07/05/2024

Winnebago: Marketing Their Legacy to New Consumers 16/04/2024

Greenhouse to Powerhouse: NatureSweet’s B-Corp Story 03/04/2024

B-Corp Month: Gearing Up for Good With Cotopaxi 26/03/2024

Shining a Light on Brand Evolution: The Motel 6 Story 20/03/2024

1 2 Siguiente › Última »