On Episode 23 of "Interesting Stories in the History of Diagnostics", Mickey is resurrecting the idea of the "zombie life science company" to elucidate just why diagnostics companies fail. Some life science companies with a great idea turn out to be successes, some end up as failures, and some make a critical error somewhere along the way and are dead before they even know it yet - hence, a zombie! Mickey and the Halteres team performed extensive research as to how life science companies can avoid the pitfalls of others who came before them, and in this episode he's breaking down that learning in the engaging way that only he can. Don't be afraid to fail (or afraid of zombies!), and please enjoy this episode.If you'd like to watch Mickey's full coverage on the subject, here's his PowerPoint presentation at SelectBio's Boston Conference in March of 2022: https://youtu.be/6Kf6imexz_QAnd if you'd like to read the full report from Halteres Associates on “"Postmortems on diagnostic testing start-ups: reports of commercial successes and failures and the case of the Zombie life science company", you can read that here: https://innovations.bmj.com/content/7/1/11

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