Activism, anxiety, and the new consumer marketplace

Thinking Ahead: Your Leading-Edge Insights Podcast
15/07/2020 29 min Episodio 18
Activism, anxiety, and the new consumer marketplace

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Episode Synopsis

With devastated economies and the calls for social justice around the world, how to brands move forward? In this episode, we give you an audio version of GfK's recent webinar, "Taking brands to the next level: Activism, anxiety, and the new consumer marketplace," with a panel of experts discussing where brands go from here. What messages and offers do consumers want from brands? What role should activism play in their identity?
Click here for the full webinar. 

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