Listen "275: Innovative Retail Promotion Devices with Ionut Vlad from Tokinomo"
Episode Synopsis
We talk with Ionut Vlad, the inventor of a crazy, kooky no-human-needed promotion device - works great and generates tons of data.
https://www.tokinomo.com (website)
https://youtu.be/ydo0Sz4NW7c (Trailer)
https://bit.ly/38bv3jo (shopper’s reaction)
https://youtu.be/_xxpdJ8oaAI (Nutella dialogue mentioned)
About Ionut Vlad - founder and CEO of Tokinomo
Bucharest Art University
+10 Years of Advertising (Senior Art Director - Saatchi&Saatchi, Head of Art Pampers Europe)
Worked for clients like P&G, Yoplait, Nestle, GSK, Toyota, BestValue Duty-Free Shops
Shortlist Cannes Lions Festival, Silver in Golden Drum, Lürzer's Archive
About Tokinomo:
Tokinomo is an automated marketing solution for brick&mortar stores that bring physical products to life and allows them to interact with the shoppers while providing advanced analytic data and an average of +200% increase in sales with no price reductions.
Winner of RetailExpo Innovation Award - London
https://www.tokinomo.com (website)
https://youtu.be/ydo0Sz4NW7c (Trailer)
https://bit.ly/38bv3jo (shopper’s reaction)
https://youtu.be/_xxpdJ8oaAI (Nutella dialogue mentioned)
About Ionut Vlad - founder and CEO of Tokinomo
Bucharest Art University
+10 Years of Advertising (Senior Art Director - Saatchi&Saatchi, Head of Art Pampers Europe)
Worked for clients like P&G, Yoplait, Nestle, GSK, Toyota, BestValue Duty-Free Shops
Shortlist Cannes Lions Festival, Silver in Golden Drum, Lürzer's Archive
About Tokinomo:
Tokinomo is an automated marketing solution for brick&mortar stores that bring physical products to life and allows them to interact with the shoppers while providing advanced analytic data and an average of +200% increase in sales with no price reductions.
Winner of RetailExpo Innovation Award - London
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