Theories of Celebrity Branding, Hosted by Bob Batchelor

Por: Bob Batchelor
Theories of Celebrity Branding is a smart and timely podcast that explores how fame, marketing, branding, and identity collide in today’s media-driven world. Hosted by cultural historian and bestselling author Bob Batchelor, who teaches at Coastal Carolina University, the series dives into how celebrities—from Hollywood icons to social media influencers—build their brands and shape public culture. Designed for students and curious listeners alike, each episode unpacks how branding, storytelling, and media create the stars we follow—and the values we reflect.
17 episodios disponibles

Latest episodes of the podcast Theories of Celebrity Branding, Hosted by Bob Batchelor

The Crisis of Meaning in Celebrity Branding 08/08/2025
Branding History 07/08/2025
Thought Leadership, Branding Influence, and Authentic Leadership 06/08/2025
AI and the Future of Branding 05/08/2025
Personal Branding, Theory, and Applying Lessons Learned 31/07/2025
Globalization and Cultural Differences in Branding 30/07/2025
Influencer Culture and Micro-Celebrity 29/07/2025
Narrative and Storytelling in Branding 25/07/2025
Branding Ethics and Crisis Management 24/07/2025
Understanding Parasocial Relationship Theory 23/07/2025
Media Framing and Celebrity Construction 21/07/2025
Dramaturgy and Celebrity Branding 18/07/2025
Symbolic Interactionism and Celebrity Branding 17/07/2025
Branding Archetypes and Symbolism 16/07/2025
The EAT Model and Celebrity Branding 16/07/2025
Why Celebrity Branding Matters 15/07/2025
Theories of Celebrity Branding, Hosted by Bob Batchelor -- Preview 14/07/2025
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