Listen "Video in Your Content Strategy"
Episode Synopsis
Get ready to level up your content game as this week’s guest provides actionable tips to enhance your strategy with video. Andrew DeBell, Senior Learning Content Strategist at Atlassian University, returns to The Visual Lounge for this episode. He shares how he got started making video, explains why AI is not to be feared by content teams and shares advice on creating systems to prioritize and manage video production in your content strategy. Plus, Andrew shares his one top tip for all video creators. Don’t miss it! Learning points from the episode include: 0:00 – Introduction 1:25 – Let’s introduce Andrew DeBell! 2:13 – How Andrew began in video 5:23 – How to define success in video 7:20 – Andrew’s key tip for video production 9:33 – AI: Should we be fearful? 10:57 – What is Atlassian University? 12:03 – What content strategy means for Andrew 14:51 – Andrew’s content challenges 16:51 – Content decision-making 18:43 – Organizing and systemizing content 20:58 – Deciding what types of content to make 26:12 – Achieving content consistency 28:34 – Keeping up with changes and staying adaptable 37:58 – Andrew’s Speed Round 44:54 – Final take 45:49 – Outro Important links and mentions: Andrew’s website: https://andrewdebell.com/ Andrew’s LinkedIn: https://www.linkedin.com/in/andrewdebell/ Jam Campus: https://www.youtube.com/@JamCampus/featured
More episodes of the podcast The Visual Lounge
The Art and Frustration of AI Video
17/09/2025
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.