Lessons Learned on the Lonely Road of Entrepreneurship

24/02/2025 56 min

Listen "Lessons Learned on the Lonely Road of Entrepreneurship"

Episode Synopsis



Does this sound familiar? Have you ever been told to just "ignore it" when facing a challenge or frustration in your business? The pain of feeling unheard and unseen while the problem persists can be overwhelming. It's time to address the issue and make a change that truly matters.

In this episode, you will be able to:


Mastering the Art of Starting a Digital Marketing Agency: Learn the proven strategies for launching a successful digital marketing agency and standing out in the competitive landscape.

Overcoming Challenges for Marketing Managers in SMEs: Uncover the tactics to navigate common hurdles and optimize marketing efforts within small and medium-sized enterprises.

Navigating the Transition from Corporate to Entrepreneurship: Discover the essential steps to smoothly transition from a corporate career to thriving as an entrepreneur in the digital marketing realm.

Building Stronger Teams for Small Business Success: Explore the powerful impact of team building on driving growth and fostering a positive work culture within small businesses.

Embracing AI to Elevate Digital Marketing Strategies: Unveil the potential of integrating AI technologies to revolutionize digital marketing approaches and achieve remarkable results.



My special guest is Kevin Sparks

Kevin Sparks, the founder of BigVoice, brings a wealth of experience in the digital marketing landscape. With a background in corporate sales and marketing for major companies like Minolta and Talk Talk, Kevin transitioned into entrepreneurship, leveraging his expertise to establish BigVoice, a digital marketing agency catering to overworked marketing managers in SMEs. His journey from the corporate world to successfully founding and growing his own business offers valuable insights into the challenges and triumphs of small business ownership. Through his own experiences, Kevin understands the importance of team building and adaptability, making him an invaluable resource for small business owners and aspiring entrepreneurs looking to navigate the digital marketing arena.

The key moments in this episode are:
00:00:02 - Introducing BigVoice and its Services 00:01:46 - Kevin's Background and Journey to BigVoice 00:03:37 - The Birth of BigVoice 00:06:36 - Importance of Team and Specialization 00:09:51 - Leveraging Social Media Platforms 00:13:38 - Striving for Success 00:14:32 - Toughest Moment 00:17:30 - Overcoming Challenges 00:20:12 - Biggest Success 00:24:40 - Importance of Knowing the Numbers 00:28:23 - Dealing with imposter syndrome 00:29:22 - The importance of having a mentor 00:30:52 - Balancing business and family 00:34:24 - Advice for starting a business 00:37:36 - Future Aspirations for Big Voice 00:41:48 - The Role of Automation and AI in Business 00:43:06 - Impact of AI on Marketing and SEO 00:44:23 - The Future of Graphic Design and Creativity 00:46:43 - Personal Reflection and Regrets 00:51:13 - Embracing Intolerance as a Driving Force 00:54:54 - Addressing Upset Feelings 00:55:18 - Road Rage vs. Confrontation 00:55:56 - Confrontation and Apologies 00:56:28 - Teaching Kids About Confrontation 00:56:52 - Conclusion and Thanks

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