Can your family afford to live without FAYE?

01/04/2025 35 min
Can your family afford to live without FAYE?

Listen "Can your family afford to live without FAYE?"

Episode Synopsis

Get Noticed! Send a text.Emily King is connecting overwhelmed professionals with high-calibre family "fixers." She and her business partner met at a software company, and set up FAYE (Family Assistant YayEe). At first, she found the families and the fixers, whom they call advisors. With some revenue, she then went out to raise venture fund capital.Jim and Emily talk about the dual market challenges (ie finding buyers and sellers at the same time), funding, their mistakes and her favourite book:Time Stamps:  •  00:01-02:23: Introducing Faye's concept  •  10:16-12:12: Pricing and value proposition  •  18:36-21:29: Fundraising strategies  •  25:39-29:31: Unexpected learnings and market insights#1 Release Distribution ServiceTell the World about Your Company with e-releases. $130 Off Newsmaker distribution.Buyers Into Loyal Fans With IncentivesGive away free marketing incentives including free hotel nights.
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