Guy Pearson, CEO of Ignition, shares his forward-thinking approach to technology in the accounting industry. Guy discusses the transformative power of being tech-forward, not just through cloud solutions but by embracing technology to simplify operations and enhance service delivery. He emphasizes a pragmatic approach where solving customer problems takes precedence over technology hype. Discover how AI and other innovations can be leveraged to address real challenges, streamline workflows, and empower firms to focus more on advisory roles. Whether you're a tech-savvy professional or new to these advancements, this episode offers valuable insights for navigating the evolving landscape of accounting technology.Follow Guy on LinkedIn: https://www.linkedin.com/in/guypearson1/ Find out more about Ignition: https://www.ignitionapp.com/Where to find us:Find Spark here: https://ai.rightworks.comJoin the Spark AI Community: https://sparkai.circle.so/homeFollow Spark on LinkedIn: https://www.linkedin.com/company/rw-spark Find us on Facebook: https://www.facebook.com/RWSparkFollow host TJ Lewis on LinkedIn: https://www.linkedin.com/in/tj-lewis/

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