New Zealand’s creative sector has much more impact on the economy than commonly believed.  The sector is now the country’s fourth-largest export industry, worth $13 billion a year and supporting 100,000 jobs.   It’s also more productive than agriculture, with each worker generating $346,000 a year compared to $317,000.  Toi Mai Workforce Development Council CEO Claire Robinson told Mike Hosking it’s bigger than wine, fruit, and seafood – all industries we think are part of our economic narrative.  But despite this, she says, the creative sector doesn’t have a voice or a seat around the cabinet table.  LISTEN ABOVE  The podcasts in the SME Stream contain general information only, not financial or professional advice. Any opinions expressed in the podcasts are not necessarily shared by BNZ, or its related entities. BNZ is not liable for any losses resulting from the content of the podcasts. See omnystudio.com/listener for privacy information.

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