This week, we dive into a great book by renowned small business expert and author, John Jantsch. It's called "Building the Ultimate Marketing Engine," and if you are looking to rev up your holiday sales this season, you will want to pay close attention during this episode. John drops some serious nuggets in world-class customer service and taking your business to the next level. We also share our next Founder's Narrative story by Laura Lady, Founder and CEO of FryAway.  It's a cool story about a giant fat burg that clogged up the pipes in East London and inspired this SharkTank featured entrepreneur to take the leap as a small business owner.  For any resources mentioned on the show today, visit our show notes over at experian.com/smbmatters.    Want to help us grow? Drop us an honest review and rating on whichever platform you are listening on.   FOLLOW US Threads  Twitter Instagram Facebook Pinterest LinkedIn YouTube

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