Podcast Producer Secrets: Tom Stanhope on Building a Sustainable Show | Episode 52

02/07/2025 45 min
Podcast Producer Secrets: Tom Stanhope on Building a Sustainable Show | Episode 52

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Episode Synopsis

Send us a textPodcast Producer Secrets: Tom Stanhope on Building a Sustainable Show | Episode 52This episode is proudly sponsored by the Showbiz Sidehustle Handbook - Get your copy here: https://ln-k.me/clGQSERIES 1 FINALE - After 52 weekly episodes, I'm pulling back the curtain with Tom Stanhope, the genius producer behind the Showbiz Side Hustle podcast!In this special episode, Tom (founder of Podforge.co.uk) and I dive deep into the realities of podcast production, the shocking statistics about podcast survival rates, and how we've built a sustainable content system that works across continents and time zones.KEY TOPICS COVERED- Why 97% of podcasts fail (and how we beat the odds)- The truth about "oversaturated" podcast markets- How one conversation becomes weeks of content- Building a video-first podcast strategy- The power of AI in content repurposing- What it really takes to stay consistent for 52 weeksABOUT TOM STANHOPEWith 25 years in video production, Tom pivoted to podcast production and founded Podforge (podforge.co.uk) to help experts and business owners transform their knowledge into revenue-generating content through video-first podcasting.🔗 CONNECT & LEARN MORE:📧 Email: [email protected]🌐 Podforge: https://podforge.co.uk📱 Instagram: @podforge_podcastsCHAPTERS00:00:00 - Series 1 Finale Introduction00:01:01 - Welcome, Tom Stanhope: The Man Behind the Podcast00:02:20 - Tom's Journey: From Video Production to Podcast Specialist00:04:50 - The Birth of Podforge00:07:10 - Why We're Perfect Partners: Creative Meets Technical00:09:14 - The Reality of Podcast Consistency00:12:00 - Shocking Podcast Statistics: The 3% Who Survive00:15:10 - Understanding Your Niche: Quality Over Quantity00:19:45 - Our Podcast Performance: Real Numbers Revealed00:23:25 - The Power of Video-First Podcasting00:25:50 - Long-Game Content Marketing: Libraries vs Feeds00:28:45 - Building Systems: AI and Content Multiplication00:32:20 - Turning 52 Episodes into Performerpreneur Steps00:35:20 - A Message for Side Hustlers00:38:45 - Looking Ahead: Series 2 Plans00:41:30 - Final Thoughts: Follow the Joy00:44:00 - How to Work with Tom and Podforge00:45:00 - Closing: Thank You for an Incredible Year📕 Buy The Showbiz Side Hustle Handbook: https://ln-k.me/clGQ🎭 Join our community: https://www.facebook.com/groups/Performerpreneur📕 Download our free guide - The Dream Big Workbook!: https://ln-k.me/GKCR🎙️ Listen to the podcast: https://feeds.buzzsprout.com/2386041.rssConnect with Nicole:Facebook: https://www.facebook.com/PerformerpreneurInstagram: https://www.instagram.com/performerpreneurWebsite: https://performerpreneur.co.uk/#ShowbizSideHustle #PerformerBusiness #CreativeEntrepreneur #performerpreneur

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