Rob Sobers on How to Pick a Startup that Plays on "Easy Mode" (#16)

The Shopify Growth Show
01/06/2021 45 min Episodio 16
Rob Sobers on How to Pick a Startup that Plays on "Easy Mode" (#16)

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Episode Synopsis


Rob Sobers is a developer turned growth marketer. Today, he gives advice to first-time founders about the idea playing on easy mode. He breaks it down into the following 5 categories: B2B not B2CRecurring revenueSaaS not self-hostedEstablished tech stackMake your version of an existing productAt the end, he also talks about ideas he has if he was starting today. Playing on Easy ModeJim Huffman websiteJim's TwitterGrowthHitThe Growth Marketer's Playbook

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