Discover how The Software Cowboy generated 20X more inbound leads through authentic personal branding and strategic LinkedIn content. Join Will Padilla as he sits down with Keegan Otto, Head of Revenue at Warmly, who shares how his team grew from 10 to 240 inbound demo requests per month without spending on ads.

Learn how personal branding is transforming B2B sales and why LinkedIn has become their #2 source of qualified leads. Keegan breaks down his journey from SDR to executive leadership by age 27, sharing tactical advice for sales professionals looking to accelerate their careers.

Key topics covered:
• How to build an authentic personal brand that drives inbound leads
• Transitioning from cold outbound to warm inbound strategies
• Leveraging video content and multi-channel approaches
• Building and scaling high-performing sales teams
• The future of AI in sales prospecting

Perfect for SDRs, AEs, and sales leaders looking to generate more inbound opportunities through personal branding and modern sales techniques.

#SaaS #TechSales #PersonalBranding #B2BSales #SalesLeadership #InboundLeads #linkedinsalesnavigator #saas #leadgeneration #linkedinoutreach #saasmarketing

CHAPTERS:
00:00 - Intro
01:09 - Keegan’s Sales Journey
04:48 - How Keegan Got to Scottsdale
12:40 - Excel in Sales Role
13:49 - Transition to Leadership
17:24 - Software Tools for Sales Success
19:55 - Rate of Change in Sales
21:56 - Age and Software Sales
26:17 - Building Your Personal Brand
30:11 - Future of B2B Influencer Marketing
32:42 - Personal Brand and Inbound Leads
37:02 - Warmly's Inbound Success
39:52 - Importance of Authenticity
41:21 - Senspark Overview
45:18 - Connect with Keegan
49:44 - Outro
50:00 - Finding Keegan
50:15 - Final Thoughts

Connect with him here.

Ver todos los episodios