The Revenue Formula

The Revenue Formula

Por: Toni Hohlbein & Raul Porojan
This podcast is about scaling tech startups.

Hosted by Toni Hohlbein & Raul Porojan, together they look at the full funnel.

With a combined 20 years of experience in B2B SaaS and 3 exits, they discuss growing pains, challenges and opportunities they’ve faced. Whether you're working in RevOps, sales, operations, finance or marketing - if you care about revenue, you'll care about this podcast.

If there’s one thing they hate, it’s talk. We know, it’s a bit of an oxymoron. But execution and focus is the key - that’s why each episode is designed to give 1-2 very concrete takeaways.
246 episodios disponibles

Latest episodes of the podcast The Revenue Formula

Why no one cares about CS (w/ Mallory Lee) 25/11/2025
For 2026, Don’t do more - Do better (w/ Koen Stam from Personio) 18/11/2025
In Excel, Everyone Hits Quota (w/ Scott Domareck) 11/11/2025
Why most AI in your GTM is BS 04/11/2025
Why you shouldn't internationalize (w/ Shantanu & Koen from Personio) 28/10/2025
How to Hire Salespeople in 2025 21/10/2025
How to Create a $5M ARR AE with AI 14/10/2025
$1.2B ARR CRO on AI in GTM (w/ James Roth from ZoomInfo) 07/10/2025
Chris Walker on why you should look for a new job 30/09/2025
Stop Spamming, Do This Instead (w/ JB Daguené, CEO of Evergrowth) 23/09/2025
The Health Routine to fix your Pipeline 16/09/2025
The Practical Guide to Piss Off Your Best Reps (w/ Antoine Fort, Co-founder & CEO of Qobra) 09/09/2025
Conversation: What’s Overhyped and Underrated in Revenue today (w/ Todd Busler, CEO of Champify) 03/09/2025
The Great Pipeline Starvation 26/08/2025
What Video Games Taught Us About Fixing Companies: Levels 19/08/2025
Trigger Warning: The Truth about AI and Remote Work 12/08/2025
Founder-Led Sales and Other Scary Transitions 05/08/2025
Did AI Kill SEO? (with Sam Dunning from Breaking B2B) 29/07/2025
No One Wants to Touch Pricing. Here's why You Should. 22/07/2025
Why weak Product-Market Fit is quietly destroying your Go-To-Market strategy (with Chris Tottman of Notion Capital) 15/07/2025
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