Episode 21: Out-of-Home Advertising | The Most Sustainable Media Choice?

06/06/2024 47 min Temporada 1 Episodio 21

Listen "Episode 21: Out-of-Home Advertising | The Most Sustainable Media Choice?"

Episode Synopsis

This week we’re joined by Alex Fahey, Head of International Sales at Clear Channel Europe. Alex delves into the world of Out-of-Home (OOH) advertising, sharing his expertise on sustainability within the industry. He highlights key research by KPMG and PWC, demonstrating OOH’s minimal carbon footprint and significant societal contributions. Alex also discusses Clear Channel’s innovative project and their commitment to achieving their sustainability targets, providing valuable insights on how ethical practices and sustainability can drive the future of advertising.