Episode 106: Why the Best Brand Stories Make Us Uncomfortable

16/06/2025 45 min Temporada 1 Episodio 106

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Episode Synopsis

Martin Kann, one of Scandinavia’s most provocative creative strategists, joins The Responsible Edge to explore why meaningful communication starts with friction—not polish. In this episode, we unpack the link between trust, tension, and corporate courage—and how brands can build integrity by being boldly imperfect.