317 - Unlock Your Financial Leadership Style Using the 4 Money Personas

05/08/2025 54 min
317 - Unlock Your Financial Leadership Style Using the 4 Money Personas

Listen "317 - Unlock Your Financial Leadership Style Using the 4 Money Personas"

Episode Synopsis

Most chiropractors didn’t get into practice to build real wealth - but that mindset might be exactly what’s holding you back.Dr. Stephen sits down with wealth strategist and longtime friend Garrett Gunderson to unpack the limiting beliefs around money that keep chiropractors from creating prosperity. From misbeliefs about scarcity and guilt to practical ways to improve your bottom line, this is a masterclass in shifting from financial survival to freedom. Garrett breaks down his money Personas, explains why “money follows value,” and challenges CEOs to stop playing not to lose and start building teams that win together.Walk away with new tools to think differently about growth, build real wealth through your business, and become the kind of CEO who’s financially fit, independent, and free.In this episode you will:Learn the 4-step value framework that fuels wealth creationDiscover the winning and losing money Personas—and which one you areShift from scarcity thinking to co-creation and collaborationSpot the financial mistakes holding back your profitabilityUnderstand how to reinvest in your team for exponential returnsEpisode Highlights01:50 – How Garrett entered the chiropractic world through a personal story and word-of-mouth02:53 – Chiropractors often lack financial education despite being brilliant clinicians05:03 – The 4-part value framework: create, deliver, add, and capture value07:01 – Why money is a reflection of energy and value—not something to fear or hoard09:14 – Two sides of scarcity: the miser/conservative vs. the striver/high-roller10:09 – CEOs must move from isolation to collaboration to scale their impact11:53 – Keeping the wrong team members blocks business growth and hurts your culture13:33 – Misers and mindful managers: how to shift from scarcity to abundance16:01 – How conservative planners can become strategic, effective CFOs16:56 – Strivers wear stress as a badge—creators rally people and build with value18:14 – High-rollers are exciting but dangerous—catalysts build vision and momentum20:12 – Every team needs diversity, but each Persona has a right role28:43 – Productivity without profitability? You might be stuck in the gap30:17 – The “Four I’s” to reclaim lost income: IRS, Interest, Investments, Insurance32:05 – Don’t build to sell—build a practice you don’t want to leave33:36 – Best ROI is reinvesting in your business, not chasing outside investments35:23 – Garrett’s three-part goal: financial fitness, independence, and freedom37:20 – Personal finance advice doesn’t apply to business owners—think like a CEO40:20 - Success Partner, Vanessa Lewis from Investorus sits down with Dr. Bobby to explain how their one-stop financial strategy firm helps chiropractors build real wealth. With services like money coaching, lending advice, property investment, and financial planning, they simplify the process through one dedicated strategist. Learn how you can save money, eliminate bad debt, and grow high-return portfolios without sacrificing time from your practice. Resources MentionedDM Garrett on Instagram at @GarrettBGunderson and send the word ‘Remarkable’ to get a free copy of his audiobook Money Unmasked, which also includes the Money Persona quiz.To learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoFor more information about Investorus please visit: www.investorus.com.au   Schedule a Brainstorming call with Dr. PeteFollow Dr Stephen on Instagram: https://qr.me-qr.com/l/riDHVjqt  Follow Dr Pete on Instagram: https://qr.me-qr.com/I1nC7Hgg  Prefer to watch? Catch the podcast on YouTube at: https://www.youtube.com/@TheRemarkablePractice1To listen to more episodes visit https://theremarkablepractice.com/podcast/ or follow on your favorite podcast app.

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