The StoryBrand Framework ExplainedYou and I, as business owners, we know this problem, and it almost kills us. We have a great product, but our audience doesn't listen. How the heck do we convince them that they need our product? The answer is: through storytelling. But crafting a compelling story that sells can be a daunting task, especially if you're not a natural marketer. But don't worry. In this episode, I'll explain a framework that helps you create a story that engages your target audience and convinces them to take action. It's called The StoryBrand framework.Transcript:https://2quiet2market.com/blog/surefire-way-write-engaging-stories-for-your-customers/Chapters:(00:00) - Intro

(00:33) - Does no one respond to your marketing?

(01:16) - How to Craft a Compelling Story for Your Business That Sells

(01:53) - Identify the Hero

(02:09) - Sense Their Problem

(03:30) - Be a Guide with a Plan

(04:18) - Call Them to Action

(04:56) - Help them avoid failure

(05:39) - Show success

(06:34) - Now Tell Your Own Story

(06:56) - If You're Not a Storyteller

(07:32) - Outro
Creators & Guests
Matthias Bohlen - Host

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