The auto industry has had its share of problems over the last decade and needs yet another reboot. During that time, carparts.com Inc., (NASDAQ:PRTS) has become a force to reckon with, when it comes to parts and accessories. They’ve grown to become one of the leading e-commerce providers of auto industry after-market parts—and a one-stop shop for vehicle repair and maintenance needs. With 1500 employees and revenue over $660 million last year, up 14% year over year (YOY), the company saw a strong Q1 23—reporting net sales increase of 6% YOY to $175.5 million vs year ago, and an increase of 20% on a two year stack.

David Meniane, the company’s fifth CEO, is on a mission to reboot the company, using data driven decisions to enhance customer experiences. He joined me for an episode of the Reboot Chronicles to explain why he’s placing so much emphasis on data for growth and innovation—and how they’ve channeled their efforts toward seamless factory-to-consumer online shopping experiences for everyday drivers—like you.

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