Why Your Posts Aren’t Paying You: The Email List Fix, Our Monetised ‘Bar Tab’ & Hank the Question Bank Take Over

21/11/2025 1h 1min

Listen "Why Your Posts Aren’t Paying You: The Email List Fix, Our Monetised ‘Bar Tab’ & Hank the Question Bank Take Over"

Episode Synopsis

If you’re exhausted from shouting into the social media void, secretly burnt out from “showing up” everywhere, and still wondering why your content isn’t turning into clients or cash… this one’s your wake-up call. 💌Cordelia and Caroline are diving into the real levers that move your business: smarter visibility, simpler selling, and using data (and a bit of AI chaos) to actually support your energy instead of draining it.📌 Topic #1: Why Your Email List Will Outperform Social Media Every. Single. Time.We talk about Kennedy from Email Marketing Heroes and the 1:00 PM webinar where he’s breaking down how he turned his email newsletter into an automated sales machine (yep, from £27k to over £541k on one product).Cordelia rants (lovingly) about why she wants to shake anyone who’s relying only on social media, and Caroline drops the best analogy:Social media = a tatty flyer on a community noticeboard.Email = a message in the letterbox of someone who actually asked for it.We cover open rates vs reach, segmentation, why email visibility is 5–50x more powerful, and how you can finally stop gambling your business on the algorithm.📌 Topic #2: The “Bar Tab” Turning Facebook Pennies into Real-World ImpactThe Rebellious Business Show is now officially earning from Facebook’s content monetisation (not just stars) and the show itself is appearing in their top content metrics for the first time. 🎉Cue: the Bar Tab.Cordelia and Caroline pull back the curtain on:How much the show has actually made so far (spoiler: we’re not buying a yacht).Why percentages can be hilariously misleading (“up 200000%”… and then “down 150000%”).The idea of turning this “small but growing” pot into something bigger than a round of drinks like funding charity projects, cataract surgeries, or helping women around the world gain skills to start their own businesses.It’s part metrics nerd-out, part heart-led brainstorm about using content money to do something that actually matters.📌 Topic #3: Hank the Question Bank, Burnout, and Showing Up as a Human (Not a Robot)Meet Hank the Question Bank, the show’s new AI helper that spits out wildcard questions live on air.We test-drive Hank, talk about how to:Turn warm, chatty community members into clients without doing a sleazy sales ambush.Make bespoke offers that actually fit people, rather than forcing everyone through the same funnel.Handle burnout honestly (sometimes the most rebellious move is, go have a nap, not another “visibility sprint”).Along the way, there’s real talk about nicknames, live-video imperfection, trolling, “digital stoning”, and why we refuse to pretend this online business thing is polished or perfect. It’s messy, human, and very, very Rebellious.✨ Got a Question? A Dilemma? A Hot Take?We love featuring rebel stories, questions, and spicy statements on the show.Drop yours here:👉 https://rebelliousbusiness.com/spill-it(You can even stay anonymous and make up a ridiculous name, we’re here for it!)📅 Join Us Live!Be part of the audience for the next live episode on Wednesday at 10:30 AM UK time.Tune in inside The Rebellious Business Network:👉 https://www.facebook.com/groups/rebellious.business.network

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