In this conversation, Angie Grainger CPA/PFS, CFP and Elise Eropkin discuss the concept of wrong targeting, which refers to solving the wrong problem—meaning you ultimately have the wrong solution. They emphasize the importance of identifying the real problem and aligning the solution with it. In order to overcome a common example of this, they highlight the need to focus on increasing income rather than just cutting expenses, as cutting back can shrink your lifestyle and limit your financial growth. They also discuss the significance of removing obstacles and barriers that hinder cash flow and prosperity. Overall, they encourage listeners to be honest with themselves, confront the real issues, and take responsibility for creating more prosperity.

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