How do businesses truly connect with customers in a seamless, consistent way across both print and digital channels? This episode of RRD’s Produced + Delivered podcast features a conversation with Cynthia Bajana, Vice President of Business Communication Solutions for RRD. In this conversation, Cynthia describes how to build a seamless customer journey across both print and digital channels. She offers practical insights into overcoming common obstacles, including:Breaking down data silos and integrating legacy systemsBuilding a compelling business case for an omnichannel strategyEstablishing unified ownership of the end-to-end customer experienceDelivering measurable and meaningful results

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