Kicking off our new series, Google Ads for Beginners, Ryan does a high level walkthrough of the Google Ads Campaign dashboard for lead generation.

Ryan also speaks on what he looks for in the Google Ads Campaign overview dashboard for a lead generation client.

Gene & Ryan, 2 Fiverr Pros that co-host The PPC Cave, Google Ads for lead generation & eCommerce.

-Campaign Overview Section
-Impressions
-Time Periods
-Average Cost Per Click
- Click Through Rate
-Cost Per Conversion
-Conversion Rate
-Search Impression Share
-Search Lost Impression Share Rank
-Search Lost Impression Share Budget
-Impression Share Top Vs Market Share
-Customizing Campaign Columns

For any Google Ads related questions, email [email protected]!

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