In the premiere episode of the Path Building Podcast, Kristen and Kandise dive into the first phase of the client lifecycle - sales. They explore how defining your ideal client, tracking key sales metrics, and understanding conversion rates can help businesses scale efficiently. Learn why saying "yes" to every client can be a mistake, how micro-conversions shape success, and why alignment between sales and operations is crucial for sustainable growth. Plus, discover how to prevent process breakdowns as your business expands. Tune in and start building a sales strategy that actually works!

Ver todos los episodios