Landlords: Don’t Let Emotion Set Your Rent Price

08/09/2025 6 min
Landlords: Don’t Let Emotion Set Your Rent Price

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Episode Synopsis

The Passive Property Investor YouTube Channel! -  https://www.youtube.com/@ThePassivePropertyInvestor    This property has been vacant for a few weeks, and the rent has barely increased in the past 20 years — despite it being a modern build in a central location with great transport links. So why isn’t it renting for more?Because the market has changed. There are now many higher-quality properties competing for the same tenants. To stay competitive, I’ve had to price it lower than I’d hoped — even if, as the owner, I think it’s worth more. In this episode, I explain: Why your opinion of your property’s value doesn’t set the market rentHow comparable listings shape what tenants are willing to payWhy good agents can save you weeks of voids by giving you realistic adviceThe importance of pricing for demand, not emotionIf you’re a landlord struggling with a vacant property, this will help you make the right pricing decisions. #UKProperty #LandlordTips #BTL #PropertyLettings #RentalMarket 📈 Grow Your Passive Property Investment Portfolio with Me! Stay connected and get more insights on how I grew my property portfolio in just a few years alongside my day job and became financially free from it. https://linktr.ee/passpropinv Follow. Learn. Invest. Badar Ahmed PhD.

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