In this week's episode of The PARTNERNOMICS Show, Mark Brigman is joined by Michael Gamböck, Principal Partner Manager @ Adobe. 
Michael works with strategic accounts and partners in EMEA. He consults closely with Adobe engineering, product management, and management to growing usage of Creative Cloud Video products, actively working on several released and upcoming products and services like Team Projects and cross-device editing platform Project Rush.
He was a managing director for one of the biggest post-production facilities in Germany before joining Adobe in his strategic role, which also covers exciting innovative technologies like AI, Cloud and new collaborative workflows.
In this episode, the duo discusses the questions below:
Solutions: How does product development intersect with partnering? (Partners can help build new solutions and they can help sell, implement, and retain customers).
Partner Program: Describe your Solutions Partnering Program – Examples of partners?
Innovation: How do you manage co-innovation?
Systems Integrators: Success practices of working with Systems Integrators.
Co-Selling: How do you motivate partners to co-sell with you?

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