In this episode, Amanda discusses the essential skills and knowledge needed for effective email marketing as an Online Business Manager (OBM). She emphasizes the importance of understanding legal considerations, popular email marketing platforms, and the various roles an OBM plays in managing email marketing for clients. The episode provides insights into scheduling emails, creating automations, tracking analytics, and segmenting email lists to enhance client communication and marketing strategies.   Register for the live round of the Six Week OBM → https://www.amandamcvicker.com/six-week-obm  Connect With Amanda: amandamcvicker.com Instagram: @AmandaMcVicker_OBM Want to find out if you're ready to be an OBM? Take the quiz: https://www.amandamcvicker.com/quiz  Grab Your First 30 Days as an OBM Calendar, walking you through everything you need to do to start your OBM business: https://www.amandamcvicker.com/offers/ZoHLoDQe  Learn the skills needed to be a stand-out OBM by downloading The OBM Tech Stack: https://www.amandamcvicker.com/obm-tech-stack Want to be a guest on The OBM Educator? Fill out this form: https://forms.gle/WCRrVx6VASG9Krit5   

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